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From Growth Consulting to TruMindset: Mindset Mastery

The journey of TruMindset, began with Founder Ian Dyason's pivot from shipping to learning and development at the height of the Asian Financial Crisis in 1999. From there, through a series of discovery and renewal, working with professors from different universities, the 5DGM was born, and from there, we landed at TruMindset in 2027.

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Message from Our technical advisor

Leading with Scientific Rigor

PhD in Organisational Psychology from Manchester University • Bachelor in Psychology (UK)

TruMindset methodology combines academic research and practical organizational application. By integrating psychology with behavioural metrics, we empower leaders to unlock team potential through a scientifically-validated growth mindset framework.

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Corporate Development Timeline

1999

Founding of Alpha-Numeracy Pte Ltd. The company creates thinking & learning programs for school-going children.

2004

Pivot to corporate training & development with the creation of A I Training & Consulting.

2007

Expansion into corporate strategy & change management consultancy

2009

Launch of Claritage Consulting with collaboration with MIT-Fellow Prof. Luda Kopeikina on clarity-state decision making.

2012

Collaborated with Prof. Jeanne Liedtka of Darden Business School on Organic Growth Program. This is where the growth mindset is introduced.

2013

Start of research on assessing the growth mindset.

2015

Discovery of the 5 Dimensions of the Growth Mindset.

2016

Founding of Growth Consulting Asia.  Collaboration with SQI for conduct of research and assessment of growth mindset assessment

2019

Collaboration with SQI ends. Creation of GCA's Ipsative 5DGM Assessment

2021

Creation of GCA's Forced-Choice 5DGM System

2022

Development of Optimal Profiles. Provides ability to perform gap analysis.

2024

Appointment of First Overseas Franchisee in Vietnam.

2026

Appointment of Second Overseas Franchisee for Latin America in Mexico

2027

Rebrand of 5DGM into TruMindset

2012: Start of the Growth Mindset Journey with Prof Jeanne Liedtka

The Data-Driven Story

Explore how our evidence diverged from the work of the dominant logic and disproved the assumptions about the fixed and growth mindsets and questions the very fabric of their assertion: that the fixed and growth mindset a binary system.

Our Trusted Clients
(2004 - 2026)

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